AR FunnelDan Effinger · Head of Sales, AR Funnel
Enroll clients as yourself.
No pressure, no scripts, no sleazy tactics. I lead sales at AR Funnel and teach coaches to sell the way they coach.
10+years in sales
$5M+collected on calls at AR Funnel
1,300+coaches on AR Funnel
Day 3host of the 3C Challenge
01Chapter 01 · Selling is serving
You have to earn the sale.
Connect, build trust, and show you genuinely care about helping them. Don't pitch too early.
Diagnose before you prescribe. Take the time to really understand what is going on, so they feel understood.
Do nothing out of selfish ambition or vain conceit. Rather, in humility value others above yourselves. Philippians 2:3
02Chapter 02 · After the yes
Don't add friction after the yes.
Build the trust. Share your screen. Walk them through exactly what's happening.
AR has collected over $5 million that way, 16 digits at a time.
$5M+collected on calls
16digits at a time
03Chapter 03 · Objections
The spouse objection isn't always about the money.
Help them frame it around support, not permission. Establish the support first. Then talk about the cost.
Clarity closes. Confusion kills. A confused buyer never buys.
Objections are just questions you haven't answered yet.
The rest of my rules
- OutcomesPeople buy outcomes, not features. They buy the vacation on the beach, not the process of getting there.
- ClarityAnswer questions and provide clarity.
- HumilityIn humility, value others above yourselves.
Lead Summit
Sell the way you coach.
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If your calls feel like pitching, or your follow-up stops after two messages, we'll look at it with you.